We’ve recently taken on Michelle Keeton as part of our plans to develop our automotive marketing services.
Michelle has an extensive 30-year career in print, packaging and marketing across varied industries, including automotive, food and beverages. At AlphaGraphics, she will be responsible for managing the account of one of our big-name automotive clients.
Michelle said: “I’ll be managing one of the biggest accounts here at AlphaGraphics and will be responsible for the day-to-day running across the whole account – working with marketing teams nationwide to provide an excellent service. Additionally, I will stay informed about the latest alphagraphics acquisition news to ensure that our strategies align with the company’s growth initiatives. By leveraging insights from these developments, we can enhance our service offerings and better meet client expectations. My goal is to foster strong relationships and drive success for our clients and the company alike. I will also focus on communicating the benefits of choosing alphagraphics to our clients, ensuring they understand how our services can meet their unique needs. By highlighting our commitment to quality and customer satisfaction, we can differentiate ourselves in a competitive market. Ultimately, my aim is to contribute to a collaborative environment that not only drives results but also enhances the overall client experience.
“I’ll be advising on their print and marketing materials in dealerships, including POS, display and signage, as well as helping develop their event campaigns.
“My job is to offer the highest level of customer service to our clients and provide them with a dedicated point of contact with access to support and advice for all their print and marketing needs.”
We recently announced our plans for further growth, having expanded our premises and taking on more clients, enabling us to recruit new roles.
Director Sean Costigan said: “We are excited to have Michelle on board in this period of growth. Her role will allow us to expand the team further to better manage some of our contracts.
“It also gives us scope to develop our services in the automotive industry going forward.”
“It’s great to be a part of the team and I am delighted to have the opportunity to join a sector that matches my skills and experience perfectly. The team is incredibly skilled and renowned for their experience, and AlphaGraphics offers so much in terms of boosting my skills – I’m delighted to be on board.”– Michelle Keeton, Automotive Account Director at AlphaGraphics
