Archives of Retail

Here we share our five top tips to help you boost personalisation in your next marketing campaign.

Online-only retail sales have increased at a rapid rate since 2004, but did you know that online sales still account for less than 20% of all retail sales in the UK?  This may come as a surprise to some, as the high-street has continued to lose key brands and stores such as BHS, Mothercare, Mango […]

In our latest blog post we take a closer look at the strategies that these retailers are implementing and dissect their recipe for success. 

The retail sector now carries a heavy burden of responsibility, in terms of balancing social and environmental concerns with profit margins and the level of sincerity that savvy consumers look for. What can your retail business do to keep up with the rising importance of social responsibility?

Here are our thoughts on how trends in the retail industry will play out over the course of this year, and the areas you can start to capitalise on now.

The purpose of the shopping centre was once simply as the title states, to provide a passive place for consumers to make purchases and then leave having fulfilled this aim.

Our handy infographic demonstrates the three pillars to retail success. Follow our steps of value, convenience and experience and we’re sure your business will stand the test of time.

With all businesses forced to clean up their act, your marketing communications should be less likely to be lost in the noise of spam. We’ve compiled some top tips to engage with your databases post-GDPR changes.

Attracting new customers is often the main focus of marketing efforts. This is incredibly important to the growth and success of your business, but it’s also important that you don’t overlook your current customer-base. Retaining their loyalty is also key to growth, so you must stay in touch once the sale is complete.

Let’s face it, the new GDPR regulation has come into place because almost everyone with an email address is receiving spam that they certainly did not ask for. For that reason, we should welcome the new General Data Protection Regulation.